social network analysis Archive

9 Jan 2017

Traffic hubs and one-way roads: Social Network Analysis & Web Analytics

I have recently introduced a method of hyperlink analysis. In this post, I would like to show one approach, how to use this method and social network analysis in web analytics. The hyperlink analysis is based on
10 Dec 2016

A short overview of a hyperlink analysis

In this post, I would like to briefly introduce a hyperlink analysis – one of the traditional online research methods. The social researchers were pretty quick to understand and analyze the network nature of the internet and
16 Nov 2016

How to get likers and commenters of public posts

In this article, I would like to give a basic guide on how to download data from Facebook API about public posts of public Facebook pages. You may use such data for social network analysis, for text
8 Sep 2016

The language of your customers – why you should care about it?

The article may start with a popular example, used by Content Marketing Institute: “Have you ever listened to NPR radio announcers and imagined them walking around their normal lives talking like that? “Honey, we’re out of mustard”
3 Aug 2016

The Overview of Social Media Data Analysis Tools

At Social Media Lab, it is possible to see a very clear overview of tools, available for social and market analysis. The authors compare the tools with respect to their functions, data sources or export options. The
20 Jul 2016

Several use cases of the social network analysis methodology

In this article, we would like to share several use cases of the social network analysis. They might motivate you to run your own projects. “a very simple and quick mockup of family relations and correspondence for
2 Mar 2016

Social Network Analysis of political parties in Slovakia

The article is about the use of social network analysis for an analysis of active followers of political parties in Slovakia and their structure. It is the first part of the project, testing the difference between Facebook
6 Jan 2016

Social Network Analysis & R: An amazing tutorial

In case that you are interested in learning to use social network analysis, you may find this tutorial to be very useful. It is prepared by people from Stanford university. And the greatest thing about it is
28 Dec 2015

Analyze Facebook data using R

When you browse the internet, looking for help with getting data from Facebook within R interface, you would probably find several websites, which already link to this wonderful blog. For complete R newbies, I would just add
20 Aug 2015

Application of social network analysis to detect communities online

The researchers had used social network analysis to detect Dutch Jihad communities on Facebook. A good thing about the article is the description of a methodology, which the authors used to detect these groups.